Hello Watch Winders and have we got a treat for you as we dive into what makes Tudor so special and why their "Subs" are growing in popularity and price!!
Tudor, a watch brand with a rich heritage and a reputation for precision and durability, has seen its vintage Submariner models skyrocket in both collectability and the amount they'll set you back. This ascent can be attributed to Tudor's perfect combination of classic design, robust performance, and historical significance. In this post, we'll get into the fascinating history of Tudor and try and get our heads around why models like the 7016 and 79090 have become highly sought after by collectors.
Where did it all begin
Tudor was founded in 1926 by Hans Wilsdorf, the same visionary behind Rolex. Wilsdorf's aim was to create a watch that could offer the reliability and precision of a Rolex, but at a more accessible price point. Thus, Tudor was born, providing consumers with an excellent alternative that didn't compromise on quality. Over the decades, Tudor established itself as a brand that could stand on its own, developing a loyal following and a distinct identity and being seen by some as the exploratory arm of Rolex in terms of creativity and market feedback.
The Birth of the Tudor Submariner
In 1954, Tudor introduced its first Submariner, the reference 7922. This watch shared many design elements with its Rolex counterpart, but was distinguished by its use of modified ETA movements. The Tudor Submariner quickly gained popularity among professional divers and military personnel for its robustness and reliability as well as it's awesome design and the iconic Tudor Rose.
Reference 7016: A Milestone in Tudor's History
The Tudor Submariner reference 7016, introduced in 1969, is a significant model in the brand's history. This model featured the iconic "snowflake" hands, which have become a hallmark of Tudor's dive watches. The 7016 was equipped with the ETA 2483 movement and a larger, more legible dial compared to its predecessors. Its design and functionality made it a favourite among naval forces, particularly the French Marine Nationale, further cementing its reputation for durability and precision.
Today, the reference 7016 is highly coveted by collectors. Its military provenance, combined with the distinctive snowflake hands and rugged build, make it a standout piece in the world of vintage watches. Prices for the 7016 have risen significantly in recent years, reflecting its growing desirability and limited availability and the ever presence of it across social media!
Reference 79090: The Last of an Era
The Tudor Submariner reference 79090, introduced in the mid-1980s, holds a special place in Tudor's legacy. It represents the last generation of Tudor Submariners before the brand shifted its focus to other collections. The 79090 maintained the classic Submariner design with a few modern updates, such as a sapphire crystal and a unidirectional bezel. It was powered by the ETA 2824-2 movement, known for its reliability and ease of service.
Collectors value the 79090 for its transitional nature—it bridges the gap between vintage and modern Tudor designs. This model is often seen as the swan song of Tudor's Submariner line, and its collectability has surged as a result. The reference 79090 offers a blend of vintage charm and contemporary practicality, making it a favourite among both seasoned collectors and new enthusiasts. Prices have even started to catch up with the Rolex, squeezing the gap of "being the affordable option".
Why the price rise?
Several factors have contributed to the rising collectability and price of vintage Tudor Submariners like the 7016 and 79090. Both models are deeply rooted in Tudor's history and have connections to military use, adding to their appeal. The unique design elements, such as the snowflake hands and robust case construction, set these models apart from other vintage watches. As Tudor continues to gain recognition in the watchmaking world, its vintage models have become more desirable. Limited production runs and the passage of time have made well-preserved examples increasingly rare, driving up demand and prices. Additionally, the broader market trend of growing interest in vintage watches has played a role, with Tudor Submariners benefiting from this heightened attention.
Why do we love Tudor?
Tudor's vintage Submariner models, particularly our favourite references 7016 and 79090, exemplify the brand's commitment to quality, design, and functionality. Their rise in collectability and price is a testament to Tudor's enduring legacy and the timeless appeal of these iconic timepieces. Whether you're an avid collector or a new enthusiast, the allure of a vintage Tudor Submariner is undeniable, offering a piece of horological history that's both beautiful and functional.